InteresTED: How your brain responds to stories, and why they’re crucial for leaders

How do the world’s best leaders and visionaries earn trust? They don’t just present data, they also tell great stories. In this TED Talk, leadership consultant Karen Eber demystifies what makes for effective storytelling and explains how anyone can harness it to create empathy and inspire action. The neurobiology of the brain differs with data presentation and stories.

Stories help people see something that they won’t see with data alone. Join us as we discuss living your values as a leader by involving the harmony of data and storytelling.

Learning Objectives:

– Identify the 3 components of what makes a great story

– Define a framework of questions to guide and incorporate data and storytelling

– Use the framework to develop a story